What people buying on Etsy care about is themselves: what they like, what they need, what they want. You need to know who will care, and who will pay for your Etsy products. You need to know who you are making your handmade product for so you can align your products and marketing efforts and make more sales (or any sales at all!). So, if you want to know what you need to think of in defining your ideal customer profile, keep reading (and don’t forget to download your FREE workbook!). #etsyshop