Lassgard Coffee - by The Coffee Pledge

Lassgård Coffee is a Swedish legacy brand we created to honor heritage, craft, and purpose. Rooted in timeless values and a modern vision, it blends Scandinavian elegance with meaningful rituals. Lassgård is more than coffee—it’s a statement of identity, quality, and intentional living. #lassgard #hannelassgard #swedishbrand #coffeebrand #legacybrand #slowcoffee #scandinavianstyle #founderstory
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1mo
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The Coffee Pledge
a wooden stand with a white bag on it and the words roasted where it grows
Lassgård: Tailored Coffee Brands for Influencers, Sustainable product line | sustainable specialty coffee farm-to-cup coffee brands
Changing the World, One Coffee Bean at a Time! At Lassgård Kaffe, we've always believed in making a difference, not just in your cup, but in the world. That's why our coffee is Roasted Where It Grows.
a coffee cup that has spilled into it
Lassgard Kaffe - Roasted Where It Grows
Lassgård Kaffe is our planets best friend! Your satisfaction comes without the cost of others or the planet.
This may contain: the map shows where countries are in brown and white with an airplane flying over them
0:06
A Coffee Innovation
The coffee industry is riddled with inequalities, exploiting farmers, workers, and even children. But we're changing the game with our specialty coffee. Our innovation, Roasted Where It Grows, empowers coffee farmers to produce exceptional coffee without exploitation.
a poster with an image of a person's hand holding something in the air
there is a sign that says roasted where it grows with a hand reaching for the bowl
This may contain: there is a cup of coffee on the saucer with a spoon next to it
0:26
Fun In A Cup!
Lassgard Kaffe doing it again! A specialty coffee that is so good in ALL the ways you can be good, that you have to dance!
This may contain: an image of some brown stuff on a white background with the words en sevensk kaffe innovativn
0:15
A Specialty Coffee Innovation
Lassgard Kaffe is a coffee innovation connecting the coffee farmer/producer directly to you.
an image of a man holding a child in his arms with the words godjul on it
Christmas Campaign For Coffee Brand Lassgard
Emotional Christmas Campaign from Lassgard Kaffe with famous actor, and dad, Rolf Lassgard.
How to showcase the taste of youor product in a picture.
Coffee Taste
How to showcase the taste of youor product in a picture.
We decided to not spend so much money, and time, on giving our webpage and social media a facelift. But the question always is, how do we make it look good without spending a fortune? What do you think?
New branding experience - only with photos
We decided to not spend so much money, and time, on giving our webpage and social media a facelift. But the question always is, how do we make it look good without spending a fortune? What do you think?
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Coffee Branding
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Scandinavian Style
Premium Coffee
We decided to use our old branding, but use it with a totally new look in photo and using a frame shaped as a poststamp. Because we have a product which is produced in one country and sold in another - Coffee!
New Branding - with only new photos
We decided to use our old branding, but use it with a totally new look in photo and using a frame shaped as a poststamp. Because we have a product which is produced in one country and sold in another - Coffee!
We always get the question on where our company is located. people ask us if we are colombian, because we live here and produce colombian Coffee. But our company is Swedish, like us! So we decided to use our brand colours and be extra clear on our banner and tell that we are Swedish!
Webpage banner founders
We always get the question on where our company is located. people ask us if we are colombian, because we live here and produce colombian Coffee. But our company is Swedish, like us! So we decided to use our brand colours and be extra clear on our banner and tell that we are Swedish!
You always need a graphic or a video to tell your customers how you differentiate yourself from other brand. We decided to go for this one. Using our brand colors and our graphic elements we often use in our branding. Our copy was made to show what we truly believe in in our company.
Infographic about the company
You always need a graphic or a video to tell your customers how you differentiate yourself from other brand. We decided to go for this one. Using our brand colors and our graphic elements we often use in our branding. Our copy was made to show what we truly believe in in our company.
To tell the story about Our Mission we want to use our graphic elements paired with copy. This is the result.
Graphic Elements Coffee Business
To tell the story about Our Mission we want to use our graphic elements paired with copy. This is the result.
Are you thinking about doing mockups for your products or photos? We decided to have a mix, mockups as the product photos mixed with situational photos on how to use the product! What do you think of these photos?
Mockups Coffee Design.
Are you thinking about doing mockups for your products or photos? We decided to have a mix, mockups as the product photos mixed with situational photos on how to use the product! What do you think of these photos?