To me this ad has to do with sex appeal. The asparagus looks like female legs. This ad is telling me that if I eat my vegetables I can be sexy. A good example of an attention grabbing ad. Great example of imagery.
I really like this poster. The shadow of the hand and cigarette appears to be a hand holding a gun. It would look even better with smoke coming out of the cigarette, making it look like the gun was just fired.