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Jalmari - Hel Looks - Street Style from Helsinki

21 Reasons Everyone Should Be Studying Finnish Street Style

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Jussi, 20 (HEL LOOKS)

“I like prints and colours. Even one colour is enough..."

Tim - Hel Looks - Street Style from Helsinki - “I like prints and colours. Second hand shops in Lohja are the secret of my style.

Antti - Hel Looks - Street Style from Helsinki

Antti - Hel Looks - Street Style from Helsinki

“I like comfortable and very colourful clothes. Pullovers are lovely and 20s fashion is interesting and elegant.Now I'm wearing a scarf from Only, my grandmother's old trousers and my other grandmother's old bag. The rest is second hand.”

“I like comfortable and very colourful clothes. Pullovers are lovely and fashion is interesting and elegant.Now I& wearing a scarf from Only, my grandmother& old trousers and my other grandmother& old bag. The rest is second hand.

Viktori - Hel Looks - Street Style from Helsinki - “All my clothes are from Fida thrift stores.  The 50s, the 60s and Johnny Depp in the movie Public Enemies inspire me.”

Viktori - Hel Looks - Street Style from Helsinki - “All my clothes are from Fida thrift stores. The the and Johnny Depp in the movie Public Enemies inspire me.

Oiva, 6, Teemu, 36  Oiva: “I like all clothes that are related to Star Wars. My favourite colour is green and my favourite garment is my black hoodie. When I left home I was dressed up as business man. Now Im a smith.” Teemu: “My current style icon is myself in the beginning of the 90s.”

Oiva and Teemu - Hel Looks - Street Style from Helsinki - Tokyo is catching on

Justiina - Hel Looks - Street Style from Helsinki

And they'r second hand! Justiina - Hel Looks - Street Style from Helsinki