NON TRADITIONAL AD: Guerrilla Marketing. The kissing point is very French romantic style. I wish I know what the whole campaign idea is. If it says the same thing as the big idea says, this guerrilla is a cool idea.
A few years back, New York ad agency JWT came up with this brilliantly creative campaign for razor company Schick. To illustrate "the power of four," they created a razor so sharp, it even shaves the hair off tattoos! Clever and creative.
Tamanhos absurdos para chamar atençao para a publicidade, veja
McDonald’s free coffee promotion. (Advertising Agency: Cossette West, Canada) To get the message out about a McDonald’s free coffee promotion, a common streetlight was transformed into a giant carafe pouring a cup of coffee.