Explore Ux Design, Graphic Design, and more!

MailChimp Persona Project by Justin Pervorse

MailChimp's UX team talked to dozens of users, acquiring tons of data and identifying motivations, traits, and needs. DesignLab was presented with the challenge of creating posters that represent these different personas.

Personas by Chris Swenke, via Behance

After multiple interviews with potential and current users I designed and developed this template to clearly communicate our findings and to guide us in further design decisions.

https://www.interaction-design.org/ux-daily/486/ux-research-communication-know-your-audience

UX Research Communication – Know Your Audience

Buyer Persona Chart - Tell Me About Your Customers – Identifying Buyer Personas

yo3

MailChimp's UX team talked to dozens of users, acquiring tons of data and identifying motivations, traits, and needs. DesignLab was presented with the challenge of creating posters that represent these different personas.

MailChimp's UX team talked to dozens of users, acquiring tons of data and identifying motivations, traits, and needs. DesignLab was presented with the challenge of creating posters that represent these different personas.

PERSONA 5 (MailChimp's UX team talked to dozens of users, acquiring tons of data and identifying motivations, traits, and needs. DesignLab was presented with the challenge of creating posters that represent these different personas.

MailChimp's UX team talked to dozens of users, acquiring tons of data and identifying motivations, traits, and needs. DesignLab was presented with the challenge of creating posters that represent these different personas.

MailChimp's UX team talked to dozens of users, acquiring tons of data and identifying motivations, traits, and needs. DesignLab was presented with the challenge of creating posters that represent these different personas.

MailChimp's UX team talked to dozens of users, acquiring tons of data and identifying motivations, traits, and needs. DesignLab was presented with the challenge of creating posters that represent these different personas.

MailChimp's UX team talked to dozens of users, acquiring tons of data and identifying motivations, traits, and needs. DesignLab was presented with the challenge of creating posters that represent these different personas.

Pinterest
Search