Zara models

©ZARA, Photography by Zoë Ghertner Top model Binx Walton poses for ZARA's Fall 2020 story lensed by fashion photographer Zoë

Working that pitch-perfect shot is all about striking a pose. But one fashion giant seems to have taken this idea a little too literally.

We couldn't help but notice that some of Zara's models seem to be, shall we say, working overtime in the posing department. Corners of the internet including the Instagram account @awkwardzara have been picking up on the brand's creative approach to its online on-figure product direction. Some customers even took to TikTok to ask fellow Zara lovers if they, too, ruminate on the models' inventive angles. A cursory look at the Zara website revealed models in formalwear striking poses you're…

Zara provides a glimpse at its fall-winter 2020 collection with a mostly black and white fashion shoot shot. Models Achenrin Madit and Freja Beha Erichsen

Zara Shoppers Are Saying Its Impossible To Shop Online Due To Weird Modeling Poses Share Screenshots To Prove Their Point Working that pitch-perfect shot is all about striking a pose. But one fashion giant seems to have taken this idea a little too literally. Known as a serial offender in weird and controversial fashion choices (read about it in our previous article) the Spanish clothing retailer Zara is leaving everyone baffled again. When someone pointed out how weirdly their models are…

Discover Zara Man's Essentials collection featuring top model Malick Bodian lensed by fashion photographer Bibi Borthwick. In charge of styling was Vanessa Reid, with beauty from hair stylist David Harborow, and makeup artist Lucy Bridge.

Combinaison en polyester, Kiabi, 25€.

Anja Rubik poses in Paris for Zara's new editorial called, markBack to Minimal. Featuring fall-winter 2019 styles, basic pieces stand out in studio and

©ZARA Fashion brand Zara enlists supermodel Anja Rubik to pose in the Fall Winter 2020 collection looks for their latest