These nostalgic ties aren't just a coincidence, there's science behind why we have these strong links. Our olfactory response is directly linked to the emotional center of our brain, causing a flood of warm feelings with a simple sniff. Unlike touch or taste, scents are directly correlated with past experiences. It's no wonder the smell of rain or the smell of pine trees makes us so reminiscent.
Varcha, in Sanskrit, means rain.There is nothing more pleasurable than the sound of rain and smell of rain, and being able to take an invigorating shower outdoors - exactly what inspires us in this new concept of high performance carpet. Good for indoor or outdoor use.