I really like how the Surfrider Foundation have represented the effects of plastics in the ocean. Showing the plastic in sushi which is sea food to represent the ocean I think is a clever and very creative way to grab people's attention.
Check out these 18 brilliant advertisements which will make you turn your head around and give them a second look, I don’t mind such outdoor advertisement which engage your creative side and don’t use women as things to sell their products.
I Challenged Myself To 365 Days Of Print Ads, Here’s My Progress So Far
What is the Play-on-Words Appeal? The Play-on-Words Appeal is one of roughly twenty advertising strategies that marketing professionals use to persuade people to buy a product, pay for a service, donate to a cause, or otherwise be persuaded.
Durex ad for condoms. White background with blue logo. Upstanding condom on 1 side and baby nipple on other side. Protected sex or baby- simple photo image conveying powerful message about choices and consequences.